I have multiple brad point drill sets:
* WoodRiver 29 piece fractional inch brad point drill set.
* WoodRiver 25 piece metric brad point drill set.
I purchased them when they were on sale for $29 each. (Normal price: $55 each)
These are the drills I use for everyday woodworking. Good enough, not great. Much better than the Bora set below. One drill was bent from the start. I didn't discover it until I needed that size. It was way too late to return, especially because there was no way to prove that I didn't damage it.
My rating: Meh.
Bora Portamate PM-1350 300-piece drill bit set
Purchased at Rockler on closeout for $30. Couldn't resist at that price (Over $100 elsewhere.) This is a HUGE set of every kind of drill you can imagine, all in fractional inch, no metric. The set includes multiple drills of the same size for common typically smaller sizes. Lots of brad point bits. Lots of other bits.
My rating: Yuck. You get what you pay for. Useful for scrapwood and when you don't want to use your good drill bits.
Fisch HSS Pen Making Drills in 3/8 and 27/64 inch, 7 and 10 mm, and Letter O (8.03 mm):
Purchased individually at Rockler.
These are long drill bits with parabolic flutes (whatever that means), specifically designed for drilling pen blanks the long way through end grain and plastics (acrylic).
These bits really work for me. Handle with care - one gave me a deep finger cut from a flute on the side of the drill.
-> If other Fisch brad point drill bits are comparable, then they will serve you well if price is no object.
My rating: Very good. Very sharp. Very durable. Very expensive.