The price was too high for that customer. The real question is if you are using the same price structure for other quotes, are you selling jobs?. If so, probably not too expensive. If not, it may be time to re evaluate your pricing.
I add actual production costs, overhead, and profit to create a quote. The house the work is going into, what it looks like the customer can "afford", or even estimates provided by others for the work are all irrelevant regarding my costs.
It seems to me that it's impossible for anyone here to definitively state that your price was too high, too low, or just right. Only the folks you're selling to can define that.
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